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The Beatles Open Immersive Sgt. Pepper’s Listening Exhibit In Liverpool

Words by Riley Fitzgerald
Graphic by Press

The fact that the Beatles stopped performing live for the very purpose of recording albums like Sgt. Pepper’s Lonely Hearts Club Band came with one very unfortunate consequence.

And it’s this.

They never got to play them.

With the prospect of a Fab Four reunion long and gone, a new Beatles exhibition offers the next best thing.

The listening exhibition, based in the Beatles’ home city of Liverpool and hosted by Apple Corps in conjunction with George Martin‘s son Giles and others, offers fans a chance to hear the album like never before.

Sgt. Pepper’s Lonely Hearts Club Band is one of the most important and ground-breaking albums of all time,” Giles Martin shares. “In many ways, it changed how records could be made. The Beatles stopped just simply making music and started painting pictures with sounds that hadn’t been heard before. Experiencing this Dolby Atmos mix allows us to fill into the record, and to totally immerse ourselves in the fantastical world that was so beautifully created at Abbey Road Studios over 50 years ago.”

Before his death in 1980, John Lennon put it a little more bluntly, stating simply that: “Sgt. Pepper is the one. It is the peak.”

The event’s allocation of free tickets has already been exhausted but representatives have assured fans similar events will take place in 2020.

Since this mix is based upon Giles 2009 rework of Sgt. Pepper’s it is also likely that other future events will be held based around other Beatles albums that have been reissued as deluxe and remastered editions, the most recent of which being Abbey Road.

We were always being told, ‘You’re gonna lose all your fans with this one.’Paul McCartney recounted to MOJO in 2017. “And we’d say, ‘Well, we’ll lose some but we’ll gain some.’ We’ve gotta advance.

The full details of the event here.

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