The Glitter and Gold opens new online store
Words by Milton John
Graphic by Dom Gould
A Dream Record Store for the Digital Era
“Imagine walking into your dream record store,” says Cosmic editor and The Glitter and Gold’s Creative Director Riley Fitzgerald.
“We are not there yet but that’s the vision.”
Using music as a central concept the store will bring together hard to find records, on-trend clothing and a range of pop culture paraphernalia.
Looking to distance itself from unsustainable fast fashion and the wasteful mindest of many online retailers, The Glitter and Gold’s will take a more-is-less approach.
Riley explains the idea behind the store’s inventory is to give the buyer that one item they have always dreamed of owning but could never find.
“We’re tuning into sell-out brand drops, artist album release as well as sourcing vintage items,” Fitzgerald adds.
“We really want the core of items we sell to be unique.”
The Glitter and Gold Stocks Hard to Find Albums
These are accompanied by limited releases from Tame Impala, Frank Ocean, Travis Scott and Dua Lipa.
“The coronavirus pandemic has thrown everything into chaos but the clothing items will begin arriving in the coming weeks,” Fitzgerald notes.
As a music journalism studio, The Glitter and Gold amplifies the voices of young creative Australians.
The store will complement Glitter and Gold’s music journalism, pop culture commentary, artist interviews, photography and video content.
“In difficult times like these this is a great way to put resources back into the hands of creators,” Fitzgerald explains.
The Road Ahead
The Glitter and Gold’s Creative Director also shares that the store is exploring carbon-neutral options for postage and shipping.
“We hope to be completely carbon neutral by 2022,” he enthuses.
“These items are the first of many,” Riley says, “there many more to come. I can’t wait to share them with you.”
View the collection here.